TRAILER: ‘The YouTube Effect’ (Documentary)


Here is a teaser trailer for director Alex Winter’s documentary The YouTube Effect which recently had its premiere at the Tribeca Festival. The film explores the rise of YouTube, the de facto video-sharing platform, and its impact on our society. The film follows the history behind the emergence of the modern-day YouTube phenomenon and how it has shaped our society.


The story of YouTube is both inspirational and cautionary; the video-sharing website appeared in 2005 and quickly grew to become one of the most ubiquitous and powerful media platforms in the world. It is impossible to overstate its impact on global culture by providing easy and immediate access to news, entertainment media, and other vital forms of information. It has, however, helped radicalize some of its viewers with right-wing propaganda and other dangerous forms of media.

The story of YouTube is the great dilemma of our times; the technological revolution has made our lives easier and more enriched, while also presenting dangers and challenges that make the world a more perilous place. And at this extraordinary moment in history, it is the story of how we got here and where we’re going.

Watch the trailer for ‘The YouTube Effect’

Genre: Documentary
Director: Alex Winter
Cast: Caleb Cain, Steve Chen, Carrie Goldberg Loann, Ryan and Shion Kaji, Anthony Padilla, Andy Parker, Susan Wojcicki, Brianna Wu, Natalie Wynn

This post is written, edited and published by the Cinecelluloid staff.

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